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How Often Should I Run a Flash Sale?

How Often Should I Run a Flash Sale? We recommend running flash sales no more than once every few months. This will help you reap the benefits without causing discount fatigue amongst your loyal customers. “Boo!”“Stay in your lane!”“Mindya beeswax!!” Yes, we’re posting an article about running sales. And yes, we know it’s possible we’ve… Continue reading How Often Should I Run a Flash Sale?

5 Holiday Campaigns That (Jingle Bell) Rock

5 Holiday Campaigns That (Jingle Bell) Rock It’s time to start prepping for your holiday campaign—if you haven’t started already. Find inspiration from brands like IKEA, Aldi, and Starbucks! We’ve talked before about the importance of holiday marketing campaigns . . . and why we recommend you start early on your preparations. Well, in the… Continue reading 5 Holiday Campaigns That (Jingle Bell) Rock

What’s New in SEO for 2024?

What’s New in SEO for 2024? There’s a lot to know about SEO in 2024. From artificial intelligence to video SEO and topical authority, we’ve covered it all in this article. SEO stands for Search Engine Optimization. But it could also stand for Something Else to be aware Of. (Yes, we know that acronym is… Continue reading What’s New in SEO for 2024?

All About the Google/Reddit Deal (and Why It Matters)

All About the Google/Reddit Deal (and Why It Matters) If you thought the reported $60 million deal between Google and Reddit had nothing to do with you, think again. Here’s how their partnership affects AI, content creation, and SEO. Towards the end of February 2024, Google and Reddit were all over the news for a… Continue reading All About the Google/Reddit Deal (and Why It Matters)

Why Your Website Needs a Resource Section

Why Your Website Needs a Resource Section A resource section builds your website’s authority, boosts SEO and UX, and helps in the production of social media content. Resource sections, knowledge bases, content libraries, blogs—you can call them whatever you want. After all, in the famous words of William Shakespeare, “a resource by any other name… Continue reading Why Your Website Needs a Resource Section

The Best Free Tools for Copywriting

The Best Free Tools for Copywriting Thanks to these handy tools, you can check your grammar, sharpen your word choice, and tighten up your sentence structure. All without spending a cent! Are you tired of trying to write high-quality content to market your business day after day, week after week, and month after month? We… Continue reading The Best Free Tools for Copywriting

How to Use ChatGPT to Write Powerful Headlines

How to Use ChatGPT to Write Powerful Headlines You can use ChatGPT to write an effective headline. But you’ll need to know what an effective headline looks like first. Headlines are arguably the most important part of written content. Done well, they grab a reader’s attention and convey the purpose of the webpage/article/blog post at… Continue reading How to Use ChatGPT to Write Powerful Headlines

How to Write a Good ChatGPT Prompt

How to Write a Good ChatGPT Prompt Want to get better results from ChatGPT? Talk to the app like it’s a human, be clear with your instructions, and ask follow-up questions when you’re unhappy with the response. Whether you love AI or hate it with a hot, fiery, slightly-tin-hatted passion, one thing is clear: the… Continue reading How to Write a Good ChatGPT Prompt

Why Hire a Graphic Designer?

Why Hire a Graphic Designer? There are many reasons to hire a graphic designer. Maintaining brand consistency, accessing creative ideas, and standing out from the crowd are at the top of the list. Most often, we think of graphic design as a modern discipline. But what if we told you that historians point to examples… Continue reading Why Hire a Graphic Designer?

What Is an Infographic?

What Is an Infographic? An infographic is a digital image that presents data or information to the viewer. Often, infographics take the form of easy-to-read charts or diagrams. Picture this: you’re packing up your childhood belongings and come across an old textbook. You flip open the book at random and look down at the page.… Continue reading What Is an Infographic?