Root Brothers
Website, eCommerce Site
Project
Root Brothers don’t just do one thing–they basically do everything. Does your construction company need hammers in bulk? Root Brothers. Do you need orange hazard cones? Root Brothers. DeWalt power tools? Root Brothers. They needed a website that clearly explained what they do and why they’re the best.
Challenges
The main challenge to overcome was that Root Brothers sells a huge variety of items–most of which they don’t stock. But once we realized that Root Brothers was the manufacturing and supply version of Red from Shawshank Redemption, the project came together quickly.
Result
In the end, we crafted a website that showcased Root Brothers’ service offerings as well as a closed, customer-only product ordering system.